About Me

I'm a critical thinker and content creator specializing in brand strategy. My goal is to help clients define their message and reach their full potential. 

My experience is highly varied, but one concept remains the same: I love connecting with clients and seeing their vision come to life.


Work Experience

Content and Brand Strategist


February 2017 - Present

Working with businesses across industries to craft social media, email, and blog content. Specializing in overall brand direction with an emphasis on voicing and content writing.

The Diversity Movement

(a Walk West powered company)

Marketing and Brand Strategist

April 2020 - August 2020

Lead marketing and content writer, specializing in email and social media. Identify trends, demonstrate industry knowledge, and craft and execute campaigns.

Content Strategist​

Walk West

August 2019 - August 2020 

Content writer for clients across industries. Specializing in branded content strategy and execution Brand Strategist and content writer for CEO, Donald Thompson. Lead clients to increased engagement, qualified leads, and business results month over month.

Project Manager 


August 2018 - August 2019

Managed all client communications and projects. Assisted in brand development and social media strategy. Direct report to company founder.


Appalachian State University 

B. S. in Public Relations and Spanish

August 2011 - May 2015

Dean's List Student

Research Assistant for Dr. Tina McCorkindale, President and CEO of the Institute for Public Relations.

Contact Me

Meghan Hockaday

  • Instagram - Black Circle

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